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Media Relations

The media relations team engages with local, regional and national media. As well as handling media inquiries, the team researches, writes and issues press releases to demonstrate the daily work of the dedicated officers and staff working to keep our communities safe. It works closely with investigators to issue witness appeals and identify the most appropriate information to release to support the investigation, through the most appropriate media and online channels.

The media desk is open from 8am to 5pm Monday to Friday and provides 24/7 on-call support to the control room when incidents are having a significant impact on our communities.

News & Media TeamsKeeping communities informed

Helping officers and staff keep our communities informed about their work one of the team's main roles. They use a range of communications channels including issuing details to the media, posting information on social media, Smart Alerts and the website or producing handouts and leaflets.

Supporting major inquiries

The media desk works closely with senior detectives supporting their work on the most serious of crimes.

Working closely with the senior investigating officer and senior leaders across the force and our partners, the team develops and implements communications strategies that not only support the investigation but help to reassure the communities affected.

The team also works closely with officers, victims and their families to prepare for media interest in high-profile court cases.

Working with partners

The team has established links with media communications colleagues in partner organisations including local authorities, other partner organisations, probation, health and other forces. The police media team will often coordinate the multi-agency media response to critical incidents and plays a leading role in the communications team of  Staffordshire Prepared, the Staffordshire Civil Contingencies Unit.

Find out more about the media desk service.

Professional Support

All members of the communications team are members of the Association of Police Communicators (APCOMM) and work to the standards laid out in the College of Policing Approved Professional Practice (APP) for media relations. A number of colleagues are members of professional bodies including the Chartered Institute of Public Relations.

Search or browse the news archive here.